Tuesday, January 18, 2011

Day 5 - Products, Internationalization, and Leadership Lesson

To due AutoAdapt growing so rapidly and consistently, the presentation we received from the CEO, Håkan Sandberg, was on how to foster and sustain growth. Sandberg's experience and knowledge was highly evident, and if we had another presentation on this trip half as good as his, we'd all be destined to be billionaires. He covered twenty topics and ideas he feels are essential for success in today's business environment. Some of the most prominent topics covered were creative financing, creating a market niche (rather than fighting for market share), finding a "product flower," or unique product that has a competitive advantage, product control (constantly developing and evolving products at a high tempo), and having efficient distribution control with a high capacity. Also, internationalization was discussed heavily; with a changing global economy, this is imperative for any business with ambitions.  Finally, effective leadership encompassed several topics, as we were shown how management's quick decisions, commitment, values, ability to recruit well, set goals, and use experience to be absolutely crucial in any business or organization.


My favorite quote from today was during the presentation by Sandberg, describing the necessary vision for a business he called the "lead star".

      "The lead star is almost a religious conviction, an expression of will, seldom emerging from democratic discussions, but rather from an individual's heart, often the owner of the company".

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